Hamleys toy shop, Regent Street

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Hamleys, 188–196 Regent Street W1B 5BT
0800 280 2444

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8, 10, 12, 13 – London bus prices
Oxford Circus BKL CNT VIC, Piccadilly Circus BKL PCL
The nearest train station to Hamleys is Oxford Circus
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Craig recommends… Hamleys is definitely the best toy shop in London, but the most famous shop of all is Harrods in Knightsbridge, closely followed by Selfridges in Oxford Street. Fortnum & Mason is another posh shop (great for food) and Liberty is worth a look as well. But if it’s really toys you’re after then don’t forget the gift shop at the Science Museum and Natural History Museum because you can get some nice stocking fillers in there.

Photo: Richard Law / Wikipedia

Hamleys in Regent Street is believed to be the the world’s largest toy store, and certainly the biggest toy shop in London.

You’ll find five floors filled with every kind of toy from computers, electronic gadgets and board games, to railway sets, model cars and girl’s dolls.

As you walk around the shop you’ll meet lots of staff playing with the toys, doing magic tricks, sending the remote-controlled cars spinning across the floor, flying the little helicopters and drones above your head.

The ground floor is almost like London Zoo: they have shelves stuffed with all sorts of cuddle animals from teddy bears and monkeys, to dinosaurs, dragons and dogs. That’s also where you’ll find the magic sets and interactive stands – there’s usually a magician at the back trying out the Marvin’s Magic tricks.

They have baby’s toys, toys for toddlers, chemistry kits and educational games for school-age children, right up to Star Wars kits, Lego sets, robots and drones.

  • ronette – “I love hamleys! The ground floor is my favourite because there are thousands of stuffed toys. You can buy every kind of animal in the world, in all sizes. Monkeys, crocodiles, elephants, whales, worms, cats and dogs. And that's before you get onto winnie the pooh, mickey mouse, Paddington bear, bagpuss.. There is literally everything that you could imagine. A whole zoo of stuffed toys. I know that I am too old to like these things, but that is why we have kids. So we can buy all these things that we secretly still like!.”
  • ian meyer – “I went into hamleys the other day for the first time ever, to buy my niece a birthday present. I know I’m probably too old to admit it, but I thought it was pretty good. I didn't get past the first floor, but they must have every kind of stuffed toy in there of every animal that you can imagine. They've got a whole zoo of stuffed toys. Monkeys, elephants, polar bears, cats, dogs, rats, fish, gorillas, snakes, giraffes.. You name it, they';ve got it. I ended up buying some hand puppets of a big wolf that stretch all the way down your arm.”

> Talk about Hamleys

If you enjoy this then try: Fortnum & Mason (you can walk it in 7 mins); Harrods (walk it in 28 mins or catch a train from Oxford Circus to Harrods) and Selfridges (walk it in 12 mins or catch a train from Oxford Circus to Selfridges).

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